Outbound telemarketing looks like one of the major bargains in the direct marketing industry - Broadley Speaking

THOUGHT LEADERSHIP

1st February 2010

Outbound telemarketing looks like one of the major bargains in the direct marketing industry

Outbound telemarketing looks like one of the major bargains in the direct marketing industry

It’s good news for marketers!

Welcome to Broadley Speaking’s February newsletter. Far be it for us to be economic commentators but there does seem to be a more
of a general air of optimism around the traps. Marketers in many places are striding out into 2010 with a more concerted gait than this time last year.

Independent commentators also
seem
to suggest it’s good news
for marketers!

  1. The recently released IPO/BDO Bellwether report predicted growing optimism and confidence alongside increased marketing budgets for 2010 in comparison to last year

  2. This means that now, more than ever, effective marketing and advertising spend will be essential in 2010

  3. The last ‘Precision Marketing’ contact centre survey tells us that “..outbound telemarketing looks like one of the major bargains in the direct marketing industry.”

Combine the three and you may find a route to market that provides you with a cost effective, precision marketing tool, which provides measurable results in the b2b space.

What makes us different?
Since 1997 Broadley Speaking has been delivering leading edge, business to business, telemarketing programmes for businesses across the UK. Find out more about our experience by reading our sector experience.

You may have got as far as thinking about commissioning telemarketing, Googled it, and been bedazzled by the 1,000,000 search results. Not all telemarketing is the same – far from it! But how do you choose the right partner for this crucial work?

Broadley Speaking’s particular brand of unscripted telemarketing – we call it “Intelligent Sales” – is sale advocacy of the highest order. We are not a call centre operator but a band of highly qualified sales professionals armed with telephones and the latest contact technology for hire.

Call us now and we’ll talk you through how one of the world’s leading procurement organisations sorted the wheat from the chaff when selecting a telemarketing partner. It may well change your perception of telemarketing and what it can offer your business, more importantly, it may help guide you through your own selection process.

It costs nothing for a no obligation chat about how our
kind of work can help your kind of business. Please call Hilary Broadley on 0800 988 7253 or send us an
email
and we’ll get back to you at your convenience.

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