New business development has its fair share of sharks........... - Broadley Speaking

THOUGHT LEADERSHIP

22nd November 2013

New business development has its fair share of sharks………..

business development has its fair share of sharks!Hilary Broadley, Managing Director of new business development specialists Broadley Speaking joined two other South West business leaders on the panel at a business forum entitled: “What worked for us”

The forum was hosted Plymouth Chamber of Commerce and Industry #ChamberPlymouth  as a part of their 200 year celebrations. As the picture shows the venue was the shark tank at Plymouth’s National Marine Aquarium.

The packed audience worked in groups to thrash out the three key issues that they felt were their barriers to growth. They then took specific questions to the experts on the panel. Hilary not only is at the forefront of new business development for Broadley Speaking but has been working with national and international clients creating and spearheading their business development so was a popular choice for questioners.

new business development at the national marine aquarium

 

As you can see it was pretty “atmospheric” in the aquarium but light was shed on a number of issues surrounding new business development and growth issues. One perceived barrier to growth was recruitment. Hilary spoke about Broadley Speaking’s own recruitment policies and practices and how it went about recruiting on ‘ attitude’ and ‘aptitude’. This allowed them to bring in accomplished individuals from a variety of backgrounds to do the complex work of new business development. The panel which included Dave Young, MD of The Una Group and Tim Jones, Chairman of Heart of the South West Local Enterprise Partnership agreed that “growing your own” was a fantastic route to finding key staff that match a company’s culture and ethos.

Broadley Speaking delivers evocative business development programmes for businesses ranging from FTSE Top 50 corporations to new business start ups and high growth organisations. Over 17 years the company has supported companies in achieving their growth goals in just about every major B2B sector in the UK and Europe. It has customers as far North as Oslo, as far South as Bologna and as far West as Las Vegas.

 

 

 

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