B2B Sales Archives - Page 3 of 4 - Broadley Speaking

B2B Sales

Broadley Speaking combines its decades of high level B2B sales experience with the latest sales and marketing technology. Our customers all over the world  use our lead generation and appointment setting services to drive new revenue across almost every B2B sales market .

At Broadley Speaking we deliver our own industry leading brand of B2B sales advice.

We have worked for some of the largest global B2B brands including Flex, Fortune Magazine, Eurocell, BP Castrol, Compass Group; across the UK and Ireland, Europe and the rest of the world.


We provide multilingual inside sales, telemarketing, telesales, lead generation, appointment setting and new business development. To do this we can also take a blended approach; using all the communication tools at our disposal we deliver tailored sales messages to the buyers and influencers we have identified. Each campaign starts from a bespoke strategy and a suite of tactics in order to optimise results.

How to get attention in Telemarketing and telesales

We often talk with our clients about mistaking “activity” for “action” when they think about telemarketing and telesales. Nowadays,  it’s  less expensive than ever to get someone’s contact details, plug them into an auto-dialler, strap the operator to the machine and set the machine running. This is ‘old school’ telemarketing and telesales. Unfortunately, it appears […]

B2B Sales, Telemarketing, Telesales

Driving new business development across the food and beverage manufacturing sector

Does your business target the food manufacturing industry for new business development ?

We believe Broadley Speaking can provide you with an unparalleled new business development service to support you in achieving your goals.

We also believe we can demonstrate a unique track record of consistent delivery for our clients seeking new sales revenue from the food manufacturing industry in the UK, across Europe and North America – we’d love the opportunity to talk you through them.

B2B Sales, New business development, Telemarketing

An integrated approach to SEO to capitalise on business opportunities.

        The times when SEO was only about keywords, ranking, crawling and linking have gone. Semantic Search, User Intent, Accelerated Mobile Pages, A.I., User Experience, Structured Data, are continuously creating areas where SEO overlaps with PPC, social media, traditional marketing, PR and content marketing.  As a result, it has become nearly impossible […]

B2B Sales, Digital marketing, SEO

Typical Buyer

So here’s the thing, there isn’t a ‘typical buyer’. I use the telephone everyday to call C suite prospects worldwide to discuss their business challenges across many areas. The common denominator in my conversations is that everyone is different. It’s easy to get lost in a ‘sales pitch’ and push features and benefits onto someone; […]

B2B Sales

Ten Reasons Salespeople Lose Deals

As one of the leading telemarketing, telesales and high level sales appointment setting businesses in the UK we do spend a good deal of time thinking about how the sales process works. We not only like sharing our own wit and wisdom gained over almost 30 years of professional sales training and activity with our clients […]

B2B Sales, Telemarketing

Telemarketing the most effective lead generation tool – OFFICIAL

An extremely interesting article on the efficacy of telemarketing from a survey of American professionals shows telemarketing is one of the most powerful B2B lead generation tools. The most effective methods for generating B2B sales leads are outbound marketing (telemarketing, virtual/remote sales), event marketing (tradeshows, webinars, and seminars), and online marketing (email newsletters, websites, search, […]

B2B Sales, News, Telemarketing